PlayStation: Do You See Play Everywhere?

8.7

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Argentina

Industry:

Games, Toys

For 26 years now we have been identifying a new code in our life. Simple shapes that push our perception to the limit. Together, they form a unique code that we cannot overlook. Because to have a “play moment” we just need to observe and have fun.

Credits

Advertising Agency:

WILD FI, Buenos Aires, Argentina

Creative Directors:

Peca Mansilla, Diego Tuya

Art Directors:

Dai Fiorenza, Santiago Bermudez, Bernardo Alvarez

Copywriter:

Adrián Montefusco

Date:

March, 2021

Latest News

Jul. 30, 2026

Severn Trent Taps GORPCORE for "Wild Brushing" Campaign

Midlands utility company embraces festival and outdoor culture to encourage teenagers to champion mindful water consumption

Jul. 30, 2026

Nuii ice Cream Brings its Adventurous Spirit to Life with Immersive Experience at Wingham Wildlife Park

ZEAL creates an experiential destination for Nuii, helping the challenger brand stand out beyond traditional retail through adventure, conservation and discovery