reSET: Another Moment

10.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

USA

Industry:

Pharmaceutical

This was the moment I pulled the stuff from my pocket. Just another moment I pulled the phone from my pocket and I reset. For patients struggling with SUD, the 24/7 support of reset® can change everything. Introducing reset—the first and only FDA-authorized prescription digital therapeutic for substance use disorder (SUD) reset provides cognitive behavioral therapy, contingency management, and fluency training in conjunction with your face-to-face sessions.

Credits

Advertising Agency:

Neon, New York, USA

EVP, Managing Creative Director:

Kevin McHale

SVP, Group Creative Director:

Jesse Kates

VP, Creative Director-Art:

Mike Gordon

VP, Associate Creative Director-Copy:

Rod Scheck

Associate Creative Director-Art:

Michael Kowalski

Art Supervisor:

Luis Ramos

Copy Supervisor:

Liz Glines

Copywriter:

Ben Firke

Senior Producer:

Karen Ferarri

SVP, Group Management Director:

Suzanne Silbergleit

Group Account Supervisor:

Frank Somma

Account Supervisor:

Caitlin Boccella

Account Executive:

Hannah Rosenfield

VP, Strategic Planning Director:

Lynn Nezin

Photographer:

Ale Burset

Client:

Sandoz

Marketing Directors:

Peter Rzewnicki, Glenn Omanio

Date:

June, 2019

Latest News

Apr. 23, 2024

Great Guns Signs Director James Lawes

James is renowned for his command of in-camera effects, creating dizzying sequences for the likes of Chevrolet, Public Health England, and Old El Paso

Apr. 23, 2024

MoneyGram Advances Evolution of its Iconic Brand by Partnering with New Brand, Creative and Media Agencies of Record

The Company has hired four award-winning agencies of record - Prophet, Cutwater, DEPT® UK and iProspect