reSET-O: Another Moment
Media Type:
Print
Brand
Agency
Country:
Industry:
This was the moment I grabbed the pills from my pocket and I relapsed. Just another moment I pulled the phone from my pocket and I reset.
For patients struggling with OUD, the 24/7 support of reSET-O™ can change everything
Introducing reSET-O the first and only FDA-cleared mobile medical application for opioid use disorder (OUD) reSET-O provides cognitive behavioral therapy, contingency management, and fluency training in conjunction with buprenorphine therapy and your face-to-face sessions.
Credits
Advertising Agency:
Neon, New York, USAEVP, Managing Creative Director:
Kevin McHaleSVP, Group Creative Director:
Jesse KatesVP, Creative Director-Art:
Mike GordonVP, Associate Creative Director-Copy:
Rod ScheckAssociate Creative Director-Art:
Michael KowalskiArt Supervisor:
Luis RamosCopy Supervisor:
Liz GlinesCopywriter:
Ben FirkeSenior Producer:
Karen FerarriSVP, Group Management Director:
Suzanne SilbergleitGroup Account Supervisor:
Frank SommaAccount Supervisor:
Caitlin BoccellaAccount Executive:
Hannah RosenfieldVP, Strategic Planning Director:
Lynn NezinPhotographer:
Ale BursetClient:
SandozMarketing Directors:
Peter Rzewnicki, Glenn OmanioDate:
June, 2019More from Sandoz
reSET: Another Moment
10.0
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 29, 2026
Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign
The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising
Jul. 29, 2026
Neighborhood Watch Signs Award-Winning Director La Pele
La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing