Previous Ad
Ad of the Day | Roche Bobois: The Elevator
Next Ad
Embark Veterinary: The DNA of Surprises
SAFE Project: The Snowball
Media Type:
Film
Brand
Agency
Country:
Industry:
FCB Health New York, an IPG Health company, and SafeProject have joined forces to create "The Snowball," a short film that spotlights winter as a common catalyst for dangerous increases in alcohol consumption. In collaboration with creative studio LOBO, “The Snowball” combines a compelling visual metaphor with cutting-edge animation and a haunting soundtrack from Billie Holiday.
Credits
Advertising Agency:
FCB Health New York, an IPG Health companyCCO:
Kathleen NandaEVP, Group Creative Director/Head of Art/Art Director:
Erico BragaEVP, Group Creative Director/ Art Director:
Fabio RodriguesSVP Creative Director/Copywriter:
Roberto VilhenaVP, Creative Director/Art Director:
Bob BuzasVP, Creative Director/Copywriter:
Andy GoodmanSVP, Group Executive Producer:
Rebecca BinderDirector, Print Production:
John SantangeloPrint Production Supervisor:
Reid ThomasDate:
January, 2025
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 23, 2026
No Sushi Signs Keith Fraase, Bringing the Emotional Rhythm of Past Lives, Severance and Shogun Into Commercials
The filmmaker-first post house adds Fraase to its editorial roster as it continues its push to bring acclaimed film
Aug. 23, 2026
Oxford Road's Ranking of Comedy Podcast Performance Proves A-Listers Aren't Always Closers
ORBIT revisits its comedy podcast ranking to find new names, more competition, and better ad performance