Samsonite: I Wish I Had A Samsonite

10.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

France

How Samsonite transformed travellers into a new original and targeted media. People are constantly on the move and Samsonite wanted them to spread the message that they can now opt for the next generation of suitcases…

Credits

Advertising Agency:

Publicis Conseil, France

Executive Creative Officer:

Marcelo Vergara

International Creative Directors:

Marcelo Vergara, Steve O'Leary

Copywriter:

Antoine Querolle

Art Director:

Bastien Bourdier

Assistant Art Director:

Matthias Geoffroy

TV Production:

Pierre Marcus

Director:

Florian Duboé

Production Company:

Prodigious

Post-production:

Prodigious, Régis Oyer

Media Plan:

Web

Date:

June, 2016

Latest News

Apr. 18, 2024

Missing Chalices: Stella Artois Takes Chalice Theft as an "Understandable" Compliment

After "Steal Artois", Stella Artois continues to celebrate its iconic Chalices with "Missing Chalices"

Apr. 18, 2024

Citroen Winks at Construction Delays with an Epic Ice Ballet Choreographed by BETC Paris

When you have a utility vehicle that’s tailored to your every need, it feels more like a partner than a car