Skoda: Bicycle Face

10.0

Media Type:

Ambient Ambient

Brand

brand

Agency

agency

Country:

Spain

Industry:

Automotive

The story of women and bicycles has never been easy. When the bike appeared in the 19th century and began to become popular among women, it was a revolution. Suddenly, women could go further than their own neighbourhood, they could do so without permission and without asking anyone to take them. In fact, the bicycle became especially popular among suffragettes, becoming a symbol. Which some sectors of society did not take kindly to.

Credits

Advertising Agency:

Proximity Barcelona, Spain

Executive Creative Director:

Ramón Caba

Creative Directors:

Laura Cuni, Anna Soler

COY:

Federico Narbón

Art Director:

Ana Garin

Account Manager:

Arantza Bilbao

Account Supervisor:

Aida Mateo

Producer:

Astriz Menendez

Photographers:

Naike Erenozaga, Laura Ortiz De Zarate

Edition Agency:

Ana Garin

Social:

Fiorella Diaz, Alex Benito

Public Relations:

Laura Carrillo

Media Agency:

PHD

Date:

May, 2023