Previous Ad Rustlers: The Realistic Anthem Next Ad Listerine: Keyring

Snickers: Kung Fu Split

0.0

Brand

Agency

Country:

"Lightning splits a tree. Be the lightning! Split Snickers! But master, there are Sticks now! New Sticks! Slim bars. Full taste."

Credits

Advertising Agency:

BBDO, Düsseldorf, Germany

Chief Creative Officer:

Darren Richardson

Creative Directors:

Fabian Pensel, Chris Robertson

Art Director:

Martino Monti

Copywriter:

Schakir Islamow

Creatives:

Anuschka Wallé, Sabine Boenigk, Sabine Frank, Louise Hummel, Floor Kruisdijk, Gianluca Brisigotti

Date:

June, 2016

More from Snickers

Snickers: Don't AI when You're Hungry 10.0

Snickers: Angry Jurgen Klopp 9.7

Snickers: #SnickersFixtheWorld 9.7

Ad of the Day | Snickers: #SnickersGate 9.0

Snickers: Ahmend 10.0

Snickers: Confession 0.0

Snickers: The Hungry Artist 9.8

People Also Viewed

Centrum: Energize Your Inner Titan, Lion 7.3

Centrum: Energize Your Inner Titan, Gorilla 7.3

Centrum: Energize Your Inner Titan, Eagle 6.8

Centrum: Energize Your Inner Titan, Bear 7.3

Air India: Oh India 10.0

Verizon: Can’t B Broken 10.0

Silk: Planty Good 10.0

Ad of the day

Ad of the Day | Pizza Hut: Every Four Years 9.8

Ad of the Day | Vue: Feel it Forever 9.0

Ad of the Day | Legora: Collaborate Seamlessly Law Just Got More Attractive 9.0

Latest News

DAWN's Campaign for Dutch Private Bank Van Lanschot Kempen Reframes Wealth Through the Lens of Time

Jun. 18, 2026

DAWN's Campaign for Dutch Private Bank Van Lanschot Kempen Reframes Wealth Through the Lens of Time

Created with acclaimed photographer Robin de Puy and production company 100%, the campaign explores the value of time for a new generation

PEDIGREE Launches Campaign to Honor Mutts and Change the Meaning of the Term in Brazil

Jun. 18, 2026

PEDIGREE Launches Campaign to Honor Mutts and Change the Meaning of the Term in Brazil

The campaign is a natural next step after the Caramelo platform, created by AlmapBBDO for PEDIGREE® in 2025