Sony: Balloons vs cacti
Media Type:
TV
Brand
Agency
Country:
Industry:
The Xperia™ XZ Premium from Sony brings back the ‘wonder’ with its incredible features in TMW Unlimited’s debut global campaign
Credits
Advertising Agency:
TMW Unlimited, London, UKCreative Director:
Graeme NoblePlanning Director:
Dan BowersArt Director:
Fluff HigginsCopywriter:
Brittony CollinsAccount Director / Senior Campaign Manager:
Chris Hughes/ Abigail PatienceAgency Producer:
Natalie PriceDirector:
Charlie PhillipsDoP:
Dan HollandEditor:
Tristram GiffMusic:
Pitch & SyncPhotographers:
David Oxberry, Joshua BondPost:
The MillMedia planning / Buying :
MediaComDate:
June, 2017
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 02, 2026
We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches
New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies
Oct. 02, 2026
People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign
Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy