Sprite: The Pole

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Argentina

Sprite has turned to the world of male pole dancing as part of a wider campaign which encourages people to keep a cool head when facing criticism and abuse.

Credits

Advertising Agency:

Santo, Buenos Aires, Argentina

Chief Creative Officer:

Maxi Itzkoff

Executive Creative Directors:

Rafael Santamarina, Juan Ignacio Etchanique

Creative Directors:

Juan Manuel Quintero Betancur,, Javier García

General Account Director:

Florencia Spinetta

Account Director:

Sabrina Santos

Production Director:

Leandro Sussman

Producer:

Ella Sercovich, Tef Iselli

Production House:

Ladoble

Director:

Jo Roy

Choreography:

Jo Roy, Alberto Del Campo

Executive Producers:

Adrian Aspani, Veronica Pascual

CEO:

Jose Arnal

Producer:

Marco Pilosio

DOP:

Manuel Bullrich

Art Director:

Fernanda Chali

Stylist:

Maria Jose Aicardi

Editor:

Sebastian Mega Diaz

Post:

Luis Staffolani, Cynthia Fuentes

Color Grading:

Rodrigo Silvestri/ Pentimento

Sound Design:

Alexander Verbitiskiy/ Bamba

Date:

February, 2019

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