Sulwhasoo: Tilda Swinton, Behind the Scenes
Media Type:
The making of
Brand
Agency
Country:
Industry:
The Korean skincare brand Sulwhasoo from Amorepacific is setting course for the global market together with Jung von Matt. Brand ambassador for the campaign, which launches at the Metropolitan Museum in New York on March 29, 2023, is Hollywood star Tilda Swinton, who lends her voice to the campaign. The campaign will be seen on social media, other digital channels, OOH and retail stores mainly in US, South Korea, China and other global markets.
Credits
Advertising Agency:
Jung von MattDate:
April, 2023More from Sulwhasoo
Sulwhasoo: The Ultimate S Cream
9.0
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 01, 2026
D&AD New Blood Awards 2026: Menstruation Project Wins Both of the Year's Top Honours
175 Pencils were awarded to winners in 29 countries this year, with the only two Black Pencils going to Denmark and Kuwait
Jul. 01, 2026
Dana Anderson Named Head of Accounts at Argus
As Head of Accounts, Anderson leads the implementation of integrated campaigns and branding efforts, specializing in public sector, nonprofit, and mission-driven organizations