Superdrug: Itty Titty

8.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Retail Services

Grey London and Superdrug have launched a new Itty Titty campaign to encourage 18-35 year olds to check their breasts. Despite being an idea about saving lives, the campaign is packaged in a fun, cheeky tone throughout to make it something you want to do, not put off, like so many of us already do.

Credits

Advertising Agency:

Grey, London, UK

Creative Directors:

Terry O'Neill , Angela Harding

Creatives:

Flora German, Shivani Patel

Creative Strategists:

Fiona Keyte, Margarita Kostopoulou

SVP/Managing Partner:

Mohamed Kahwaji

Account Director:

Genevieve Jayasekera, David McConnell

Agency Senior Producers:

Lotte De Vroe, Daniel Wincenty

Head of Design:

Sunir Patel

Designer:

Stuart Leung

Artworker:

Nigel Miller

President & CCO:

Laura Jordan Bambach

ECD:

Celeste Dalairac

Client:

Superdrug

Head of Marketing:

Gemma Mason

Senior Marketing Manager:

Karen Fabres

Marketing Manager:

Anisha Boojihawon

Assistant Marketing Manager:

Hannah Sharp

Date:

February, 2022

Latest News

May. 08, 2024

Emerald Pictures Announces New East Coast Representation

The renowned production company will be represented by the sibling duo Anna and Eli Rotholz, who joined forces last year as Rotholz Reps

May. 08, 2024

Helsinki Exposed Campaign Makes its Move on International Talent with Paparazzi-Inspired Theme

Helsinki Exposed reveals the unprecedented benefits of living and working in Helsinki in a mock tabloid fashion