TAC: The rider reminder
Media Type:
Film
Brand
Agency
Country:
Industry:
Cadel Evans talks about car dooring and road safety
Car doors are one of the greatest threats to cyclists on our roads, but you can help to change that. Rider Reminder is a sticker which is placed on the inside of your car door handle. Designed to feel like your old bike handle, it's a reminder to think of bike riders and open with care. Road Safety is everyone's responsibility and if we all come together we can achieve our goal of zero deaths and serious injuries on our roads.
Credits
Advertising Agency:
Clemenger BBDO, Melbourne, AustraliaCreative Chairman:
James McGrathExecutive Creative Director:
Ant KeoghCreative Director:
Stephen de WolfDesigner:
Jake TurnbullDate:
November, 2015More from Transport Accident Commission (TAC)
TAC: Meet Graham
9.6
Transport Accident Commission: Towards Zero - There's no one someone won't miss
0.0
Transport Accident Commission: Strings
9.0
Transport Accident Commission Victoria: Maze
0.0
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Sep. 30, 2026
Creativity Born from Constraints "Explodes" in 2026, Finds D&AD
D&AD launches its 2026 Annual, bringing together insights from the year’s most awarded creatives alongside six trends emerging from 50,000 pieces of work
Sep. 30, 2026
We Are Social Hires Jeff Bowerman as Executive Creative Director
Global socially-led creative agency We Are Social has appointed Jeff Bowerman as Executive Creative Director in the UK