Tecate: Networking

8.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Mexico

Industry:

Alcoholic Drinks

Rock and Tecate surprise with a spot for the fall of the nets. In advertising, speed and responsiveness is everything. 12 hours after the collapse of the networks that shook the world, Cerveza Tecate quickly surprises with a new spot. Taking advantage of the situation and the Rock moment, led by Pablo Batlle and Central Films with the direction of Rodrigo García Saiz, they release this spot to celebrate the true networks, those that matter, friends. That network that never falls.

Credits

Advertising Agency:

Rock The Agency, Mexico

Creative General Director:

Beto Cocito

Creative Directors:

Rulax Rivera, David Zacarías, Rodrigo de Jesús, Rurik Garcia

Account Directors:

Ericka Tolosa, Tania Suarez

Production Company:

Central Films

Director:

Rodrigo Garcia Saiz

Post Production:

Central Films

Post-Production Managers:

Patricia Guerra, Leonel Perez

Responsible for the Client:

Dario Tarulla, Lino Villareal, Diana Lozada

Date:

October, 2021

Ad of the day

Ad of the Day | Nissan: Encounter the Next Electric Intelligence 0.0 Ad of the Day | Nike/NOCTA: Just Like Candy 9.5 Ad of the Day | Pizza Hut: Every Four Years 9.8

Latest News

Gerety Awards Celebrates Brazilian Winners at its First-Ever Winners Cocktail in Sao Paulo

Oct. 22, 2026

Gerety Awards Celebrates Brazilian Winners at its First-Ever Winners Cocktail in Sao Paulo

The evening recognised five trophies awarded to Brazilian agencies BETC HAVAS and AMPFY

AI Movie Awards Reveals 30 Finalists Ahead of London Ceremony

Oct. 22, 2026

AI Movie Awards Reveals 30 Finalists Ahead of London Ceremony

The finalists span categories including Best Short, Best Animation, Best Thriller, Best Sci-Fi, Best Ad, Best Music Video