Tecate: Networking

8.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Mexico

Industry:

Alcoholic Drinks

Rock and Tecate surprise with a spot for the fall of the nets. In advertising, speed and responsiveness is everything. 12 hours after the collapse of the networks that shook the world, Cerveza Tecate quickly surprises with a new spot. Taking advantage of the situation and the Rock moment, led by Pablo Batlle and Central Films with the direction of Rodrigo García Saiz, they release this spot to celebrate the true networks, those that matter, friends. That network that never falls.

Credits

Advertising Agency:

Rock The Agency, Mexico

Creative General Director:

Beto Cocito

Creative Directors:

Rulax Rivera, David Zacarías, Rodrigo de Jesús, Rurik Garcia

Account Directors:

Ericka Tolosa, Tania Suarez

Production Company:

Central Films

Post Production:

Central Films

Post-Production Managers:

Patricia Guerra, Leonel Perez

Responsible for the Client:

Dario Tarulla, Lino Villareal, Diana Lozada

Date:

October, 2021

Latest News

Nov. 11, 2026

Midnite Covers the Streets in Mysterious Numbers - But What do They Mean?

But while the campaign's name might offer a clue, the meaning behind the numbers themselves remains firmly under wraps

Nov. 11, 2026

Modern Post Adds Editor Anthony Miralles

Anthony edited Turnstile: Never Enough, a 14-song visual album for the hardcore band Turnstile