Tilda: Heartbeat
Media Type:
TV
Premium rice brand Tilda has launched a new TV advert for this year’s Diwali campaign, highlighting the significance of premium quality rice within a wide range of communities and positioning Tilda as the heartbeat of family life. The campaign, created by independent creative agency isobel, features a collection of drummers and drumbeats, all synched to Tilda’s variety of rice products and much-loved global rice dishes.
Credits
Advertising Agency:
Isobel, London, UKDate:
October, 2022Ad of the day
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