Volkswagen x Livelo: Trucker Napp

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Media Type:

Online Online

Brand

brand

Agency

agency

Country:

Brazil

Industry:

Automotive

In a move to make Brazil's roads safer, Volkswagen Caminhoes e Onibus is teaming up with Livelo – the country's biggest rewards program – to create an initiative to monitor truck drivers' hours of rest along shipping routes nationwide and convert them into benefits.

Credits

Advertising Agency:

Almap BBDO, Brazil

Executive Creative Directors:

Fernando Duarte, Henrique Del Lama, Pedro Corbett

Creative Director:

Iron Brito

Creatives:

Fernando Christo, Vinicius De Luca Souza

Special Projects:

Julia Newman, Marilia Alves

PR:

Giusti Creative PR

AV Production:

Diego Villas Boas, Vera Jacinto, Murillo Moretti, Marcia Granja

Liaisons:

Fernando Silva, Marina Veludo Mugnaini, Denise Abramovici, Guilherme Alcatrão, Manuella Gavioli, Laura Villaça, Julia Exaltação

Digital Production:

Lilian Cavallini, Luan Henriques, Sandro Rosa

Image Production:

Belgrado Filmes

Director:

Og Cruz

Executive Producer:

Neusa Cizik

Producer Liaison:

Vivi Dias

Assistant Director:

Mariana Araujo

Production Manager:

André Bernardes

PAs:

Victor Ramos, Adriana Jorge

Art Director:

Daniel Kubalack

Post-Production Coordinator:

Fernando Yamanaka

Editor:

Gabriel Peixoto

Motion Graphics:

Rouse Rafaela

Color Grading:

The Cave Color

Colorist:

Junior Xis

Audio Production:

Jamute

Executive Audio Producer:

James Feeler

Music Producers:

James Feeler, Marcos Vaz

Sound Engineers:

Marcelo Filho, Otávio Bertolo, Sanjai Cardoso

Coordinators:

Julianna Zuppo, Letícia Nunes

Liaisons:

Kiki Eisenbraun, Hingrit Nistche

Livelo Liaisons:

Bianca Stefanuto Jordão, Vanessa Pereira da Silva, Patricia Ferro Machado Santana

VWCO Liaisons:

Ricardo Alouche, Luciano Cafure

Date:

April, 2024