WIZO: Ceo

9.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Israel

Industry:

Public Interest, NGO

AI image-to-text is one of the most advanced technologies today. However, this advanced technology leaves women behind. New campaign for WIZO (Women's International Zionist Organization) tests what happens when artificial intelligence is asked to draw a CEO, Doctor, and President. And the results? Men, men, and some more men.

Credits

Advertising Agency:

blanco, Tel Aviv, Israel

Date:

October, 2022