World Animal Protection: Your Turn
Media Type:
Experiential
Brand
Agency
Country:
Industry:
At NYC’s iconic Grand Central Station, a social awareness experiment from Serviceplan Campaign International for global NGO World Animal Protection US, highlights the cruelty experienced by animals on factory farms by momentarily trapping commuters in the subway turnstiles.
Credits
Advertising Agency:
Serviceplan Campaign InternationalChief Creative Officer:
Alex SchillExecutive Creative Directors:
Thomas Heyen, Markus KremerArt Directors:
Sine Marie, Harwits HansenCopywriter:
Melis AdigüzelAccount Director:
Saskia KroschewskiProduction Company:
Instant WavesDirector:
Niklas WarneckeMusic Production:
2WEI MusicDate:
February, 2019
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