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Baldwin&

Baldwin& is a big-brained, small-ego’d brand-first creative agency, based in Raleigh, NC

Mar. 11, 2025

Volvo Trucks & Baldwin& Unveil the new VNR Model with Creator Rudy Willingham

Last year, Baldwin& (NC) launched the memorable #WhatTheTruck campaign for Volvo’s new VNL semi-trucks

Mar. 04, 2025

Pivotal Takes Flight With SLMBR PRTY and Nutmeg

Pivotal, the market leader in light electric vertical take-off and landing (VTOL) aircraft, unveils a cinematic journey into its revolutionary training program

Feb. 21, 2025

Nostalgia Unlocked – How Baldwin& Teams with No. 29 to Connect the Radio Flyer Joy with a New Generation

Radio Flyer, known best for its iconic little red wagon, represents childhood nostalgia

Jan. 03, 2025

NYT Best-Selling Author and Spiritual Podcaster Kate Bowler Unites Polarized Audiences with the Help of Her Agency Baldwin&

Baldwin&’s plans include a revamp of Bowler's brand identity–a redesign of her platforms, new language and tone

Aug. 15, 2024

Baldwin& Named Creative Agency of Record for Pivotal, the Groundbreaking Aircraft Brand

Agency will lead strategic initiatives in media, creative, and event activation for the premier company in the eVTOL (light electric vertical takeoff and landing) aircraft space

Latest News

Aug. 06, 2026

In-House Creative Explored At 2026 BRAND-SIDE Conference

The two-day conference features sessions for both experienced in-house leaders and those new to working at a brand

Aug. 05, 2026

The Hidden Opponent Enters its Next Chapter with the Promotion of Leeann Passaro as Executive Director

In the role, Passaro will guide The Hidden Opponent’s next phase of growth, helping scale its impact while strengthening the programs