Cummins & Partners

Cummins&Partners | Australia's leading independent creative media agency

Cummins&Partners is Australia's leading independent creative:media agency. A creative:media agency? Yes, we've brought creative and media back together. We are a full service creative agency, as well as a media planning and buying agency. Bringing these two disciplines back together, as the medium and message must work together to be fully effective. We proudly develop 'enduring brand platforms that drive action'​. That is, we develop brand platforms that give the brands we work with an enduring and continual voice. With the platform in place, everything we do drives action, as we are in the behavioural change business. Cummins&Partners have 5 values that guide our culture, and drive our behaviours: Run Towards the Fire, No Random Acts, Good Energy, Shoulder to Shoulder, all with an unabashed aim to ‘Create Jealousy'​.

Latest News

Oct. 02, 2026

Liquid Death and Goodwipes Launch Second Collaboration Phase with Prestige Skincare-Inspired Toilet Wipes Video

The limited-edition sCREAM Soda wipes launched exclusively at more than 4,000 Walmart stores nationwide in August

Oct. 02, 2026

JDO Takes Non-Alcoholic Luxury to the Global Stage with HYVE

Artistically blended with nootropics and wild-foraged rhododendron nectar, HYVE is imagined as a euphoric alcohol-free spirit inspired by the natural beauty