
Essential Good
Modern Marketing for Progressive Brands
+1 415-948-6747
Essential Good is an agency designed and built to service the cannabis industry and other fast-moving, progressive new categories. Our team has been working in the cannabis space since 2014 and we’ve helped launch and sustain many of the industry’s top brands. While most of us call Oakland home, our team is agile, flexible, and infinitely scalable across the country and the world, allowing us to service large multi-state operators and international brands.
Latest News
Sep. 18, 2026
Rival Confronts Online Surveillance for the Launch of DuckDuckGo's Duck.ai
Campaign spotlights the tension between private AI conversations and the ever-watchful eye of online tracking
Sep. 18, 2026
Andrex Urges Britain to "Treat Your Bits" in New Skin Protect Campaign
New integrated campaign brings skincare culture to the bathroom as Andrex launches the UK’s first clinically proven toilet tissue to help protect intimate skin
