Global Team Blue

We’re GTB. We’re a global team working together with a simple purpose: To make what matters. For people. For business.

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We’ve never been like all the rest, and we like that. While traditional agencies see ads as solutions, we’ve always taken a wider view. We look deeply at the business and the consumer and we create the most informed, most insightful and most tailored solutions for both — because we know both better than anyone. And then, we use our scale and our network—across 52 countries and 6 continents—to build whatever it takes to creatively transform business.

People are at the center of everything we do. And that starts with our very own. We value talent over ego and real people over robots. We take pride in the vastly diverse cultures, backgrounds, interests and expertise of the people who work here because we believe unique cultures create the best and most insightful, informed solutions.

Latest News

Oct. 08, 2026

​​Arcade Unveils Next Chapter Through Expanded Creative Editorial Roster, New Website & Launch of Arcade Color

The company has expanded its roster with the addition of editors Jojo King, Saam Hodivala, and Alex Morrison

Oct. 08, 2026

Production Veteran Jenny Lumpkin Launches Modern Standard

The new Modern Standard network offers ad agencies and brands a pre-vetted community of creative talent and production capabilities