Goodby Silverstein & Partners

Art serving commerce. GS&P is an award-winning advertising agency based in San Francisco.

We are a creative company that puts people at the center of everything we do. We work with both clients and consumers in an atmosphere of honesty and truth, wiping away preconceptions and learning together.

Our mission is to create experiences that reach millions and even billions, but seem to speak only to you. We call this effect mass intimacy.

The smarter, braver work that results from this approach brings people closer to our clients’ businesses, gets them to care, and urges them to take action. Because great work is only great if it reaps results.

Latest News

Mar. 28, 2025

Eight Episodes, Eight Alerts: The Signs that Precede Femicide are Highlighted in an Audio Series

"Loveless Story" will be made available by Universa - UOL's female platform, in partnership with the Instituto Gloria

Mar. 28, 2025

"Your Bites, Your Rights": Pepsi Uses Artificial Intelligence to Reinvent The Way You Order Food

Campaign champions bold food combinations and enhances brand experience through mealtime moments