Hulse & Durrell

We create brands that inspire, unify, and endure.

Hulse & Durrell is a design-led creative agency based in Canada. We specialize in making brands memorable and valuable, and we build them to last. Founding partners Ben Hulse and Greg Durrell began working together on the Vancouver 2010 Games design team and went on to lead a comprehensive rebrand of the Canadian Olympic Team in 2011. Since then, the firm has helped transform some of the biggest and most complex brands in sport, transportation, and retail.

Latest News

Sep. 04, 2026

Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign

Most family SUVs have to prove they’re ready for everything a family can throw at them

Sep. 04, 2026

Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign

That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon