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INSTINCT

One of the most effective creative agencies in Russia. One of the most awarded too.

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Nov. 26, 2020

Giant Food Falls from Above in IKEA's Warning to Wasteful Christmas Consumers

Great Guns director Ilya Naishuller helms the dramatic spot from Ikea Russia which encourages viewers to store their leftover food in containers.

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Aug. 24, 2026

Ad of the Day | Audi e-trons Sneak Back to Racing Roots in Mischievous Silverstone Spot

Audi & BBH London create a mesmerising spectacle with ‘After Dark’, that sees the Audi e-tron range skilfully evade security to get onto the Silverstone race track

Aug. 24, 2026

Deutsche Telekom Launches "NOT A PASSENGER" campaign by INGO Starring Rhian Teasdale

The brand’s new "Not a Passenger" campaign, created by INGO, responds to this challenge by empowering Gen Z with the belief that they can choose to reclaim their identity