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INSTINCT

One of the most effective creative agencies in Russia. One of the most awarded too.

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Nov. 26, 2020

Giant Food Falls from Above in IKEA's Warning to Wasteful Christmas Consumers

Great Guns director Ilya Naishuller helms the dramatic spot from Ikea Russia which encourages viewers to store their leftover food in containers.

Latest News

Aug. 03, 2026

Cut+Run Welcomes Heidi Black as Editorial Partner

Black comes to Cut+Run from a 28-year career at Whitehouse Post, where she started as a runner and worked her way up under the mentorship of Rick Lawley and Sue Dawson

Aug. 03, 2026

Starbucks Launches Illustration Club to Champion UK Creative Talent

Initiative in partnership with artist Yinka Ilori MBE invites the UK to reimagine the iconic Starbucks cup, with mentorship and national showcase up for grabs