Lerma/

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Jan. 30, 2026

Rich Earth Institute Partners with LERMA/ to Launch "Pee on a Plant" to Save Water and Protect Rivers

Timed to the Super Bowl halftime moment, when over 120 million viewers are watching and millions step away

Dec. 03, 2025

Ad of the Day | Editorial Board Feels Joy with Salvation Army

The spots, via agency Lerma, embody the spirit of the season where generosity and kindness come together with joy

Oct. 23, 2024

Voyager's Marcus Tortorici Crafts Heavy-Duty Visuals in Latest Campaign for Husky Tools

Voyager director Marcus Tortorici puts a range of cinematic tricks to use in the latest campaign for The Home Depot’s house brand

Dec. 22, 2023

Camp Lucky's Adam Littke Directs The Salvation Army's Spots, "Coach Dolly" and "Lead In Video"

The Salvation Army’s spots, "Coach Dolly" and "Lead In Video," via agency LERMA/ and directed by Adam Littke of Camp Lucky, star the iconic country singer Dolly Parton

Oct. 19, 2023

The Salvation Army Delivers a Powerful Call to Action in "Silent Night"

Edited by Camp Lucky’s Elizabeth M. Stewart for agency LERMA/, the short film presents the journey of a displaced family

Dec. 02, 2021

The Salvation Army Helps People "Keep It Going" In New PSA

Produced by Camp Lucky For Agency LERMA/ and directed by Jeff Bednarz

Latest News

Sep. 21, 2026

Monumental FX Establishes US Presence Through Strategic Partnership with Modern Post

The Paris-based VFX and 3D animation studio sets up a US home base at Modern Post to support its American clients in person, coast to coast

Sep. 21, 2026

VML UK Turns the Nation's Small Business Owners Into Heroic Statues for HSBC UK

The brand's latest campaign, launched through WPP’s VML, presents the real heroes of UK business on plinths built from the products and services they provide