MAISON BETC

Creativity that makes history in luxury.

Mar. 11, 2026

Maison BETC Strengthens its Leadership in the World of Luxury and Event Production with Havas' Acquisition of Eyesight

Through this acquisition, Maison BETC consolidates its ability to support luxury brands across their entire value chain

Mar. 09, 2026

Lacoste Launches Original Aqua With New Campaign by MAISON BETC Paris

For the launch of Lacoste Original Aqua, the brand continues to draw inspiration from the creative territory established in 2024

Dec. 23, 2025

ALPINE and MAISON BETC Paris Unveil "The Anomaly"

To celebrate the arrival of the A390, the brand's first 100% electric sports fastback, ALPINE and MAISON BETC PARIS defend a strong conviction

Latest News

Sep. 14, 2026

Arts & Sciences Signs Speck & Gordon for UK Representation

The Oscar-nominated, Cannes-winning directors behind Blades of Glory, GEICO's Cavemen and World's Biggest Asshole join Arts & Sciences London

Sep. 14, 2026

Unilever's Rexona Launches First Southeast Asia Campaign with frank. Singapore

The global platform, developed by LOLA MullenLowe and launched in late 2025, repositioned Rexona around the broader truth that life gives women many reasons to sweat