MAISON BETC

Creativity that makes history in luxury.

Mar. 11, 2026

Maison BETC Strengthens its Leadership in the World of Luxury and Event Production with Havas' Acquisition of Eyesight

Through this acquisition, Maison BETC consolidates its ability to support luxury brands across their entire value chain

Mar. 09, 2026

Lacoste Launches Original Aqua With New Campaign by MAISON BETC Paris

For the launch of Lacoste Original Aqua, the brand continues to draw inspiration from the creative territory established in 2024

Dec. 23, 2025

ALPINE and MAISON BETC Paris Unveil "The Anomaly"

To celebrate the arrival of the A390, the brand's first 100% electric sports fastback, ALPINE and MAISON BETC PARIS defend a strong conviction

Latest News

Oct. 02, 2026

Editorial Company Papercut Announces its "Official" Debut

Founded by Biff Butler and Brandee Probasco, Papercut is the best-kept secret in post-production no longer. Handmade, from scratch. Now in its second year.

Oct. 02, 2026

Crufts Appoints Tommy to Create new Campaign Platform for 2027

New platform will aim to connect Crufts with a new generation of dog lovers while remaining relevant to its loyal existing audience