Primary Color
We’ve been coloring the world and turning heads with next-level marketing experiences since 1984.
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Primary Color is a global visual solutions company. A network of big thinkers, tech-savvy craftsmen, and resourceful can-doers who are setting the standard as an industry leader.
Latest News
Jul. 29, 2026
Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign
The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising
Jul. 29, 2026
Neighborhood Watch Signs Award-Winning Director La Pele
La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing