TBWA\HAKUHODO

TBWA\HAKUHODO is a full-service advertising agency based in Tokyo, established in 2006 as a joint venture between Hakuhodo and TBWA Worldwide Inc.

Dec. 15, 2021

IXM Again Wins Asia-Pacific Talent Development Program Of The Year

TBWA\HAKUHODO awarded Japan/Korea Best Culture Gold for the third year at Campaign Agency of the Year 2021

Dec. 07, 2020

Hakuhodo Group Company TBWA\HAKUHODO Wins Its 10th Japan Creative Agency of the Year Gold

IXM wins Asia-Pacific Talent Development Program of the Year in Asia-Pacific and Network of the Year

Dec. 07, 2020

Takahiro Hosoda, Edge Montero Named in Campaign's 40 Under 40 2020

Hakuhodo Group’s Takahiro Hosoda (TBWA\HAKUHODO) & Edge Montero (IdeasXMachina) named in Campaign Asia-Pacific’s 40 Under 40 2020

Latest News

Oct. 02, 2026

We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches

New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies

Oct. 02, 2026

People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign

Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy