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Universal McCann

UM is a global media agency that fuses curiosity and creativity to unlock competitive advantage for brands through media.

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Jan. 21, 2020

Ad of the Day | The Economist Launches New OOH Advertising Campaign

The newspaper is taking over digital billboards at multiple sites from Monday 20 January

Dec. 05, 2019

The UK has a progressive and liberal creative / media sector? Apparently not

Six out of ten in the creative/media industry don’t think it’s progressive

Mar. 12, 2019

Aldi Hires Pro Gamers in Mission to Bring Back Family Dinner Time

Aldi will use clever marketing to reach parents directly, first through a promotional film

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Oct. 02, 2026

We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches

New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies

Oct. 02, 2026

People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign

Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy