Varsity

An agency where superior integrated solutions drive superior occupancy results.
Oct. 29, 2024

Roundtable Talk: Senior Services Marketing Agency Varsity Launches Podcast About Longevity and Aging

Premiere episode features Garrison Keillor and his 23 rules for aging

Jul. 17, 2024

Larksfield Place Names Senior Services Agency Varsity Aor Following Competitive Review

Branding research, sales consulting and digital marketing campaign on tap for multi–year awareness and sales effort

May. 31, 2024

Aramark Taps Senior Marketing Agency Varsity to Guide Company's Reentry into the Senior Living Industry

New offering Aramark SeniorLIFE+ breathes new life into stagnant senior living dining services category

Mar. 19, 2024

Senior Services Marketing Agency Varsity Adds Emily Gordon as Director of Client Services

Gordon's arrival sets stage for continued growth overall in 2024

Feb. 16, 2024

Senior Services Marketing Agency Varsity Names President

New leadership is part of agency's plan for continued growth in 2024 and beyond

Oct. 27, 2023

Senior Marketing Agency Varsity is Recognized for its Explosive Growth

Central Penn Business Journal and advertising industry trade Adweek both add the Pavone Group agency to their fastest growing lists

Feb. 06, 2023

Varsity Promotes Rob Smith to Executive Creative Director

Promotion reflects Smith’s ongoing leadership at the mature marketing agency and his role in Varsity’s recent growth

Latest News

Nov. 03, 2026

Rosa Paris and Foundation for Housing Deliver a Chilling, Immersive Look at Life on the Streets

In France, in 2026, there are 350,000 unhoused, compared with 143,000 in 2012

Nov. 03, 2026

Kia and Nadal Write History on Clay Once Again With a One-of-A-Kind Tribute

The tribute takes the shape of a full-scale clay concept model of the Kia EV4 GT, a car that embodies the same qualities Nadal