BMW
BMW is a German luxury vehicles, motorcycle, and engine manufacturing company founded in 1916
The BMW Group at a Glance
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 15 countries; the company has a global sales network in more than 140 countries.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
Latest News
Sep. 29, 2026
Peloton Debuts the Peloton Tread Flex Alongside Miley in "Let Yourself Run" Creative Campaign
As the next chapter of Peloton's "Let Yourself Go" brand platform, "Let Yourself Run" evolves the narrative by redefining the running experience
Sep. 29, 2026
NFL Shop and Yard NYC Inspire Game-Day Style with "Fan Like A Pro"
In “Fan Like A Pro,” NFL fandom becomes a style statement—where personal expression and team pride go hand in hand