Bodyarmor

Bodyarmor SuperDrink (stylized as BODYARMOR) is an American brand of sports drink owned by The Coca-Cola Company.

Feb. 25, 2026

BODYARMOR Brings "Choose Better" to Center Court at 2026 March Madness

As the official sports drink of the NCAA, BODYARMOR spotlights newest partner Flau'jae Johnson alongside Jalen Brunson

Apr. 18, 2025

Bodyarmor Sports Drink Unveils Bold New Look and National Campaign, Staying True to its Authentic DNA

To celebrate this historic milestone for the brand, BODYARMOR is launching its largest national campaign in brand history, titled "Choose Better"

Latest News

Sep. 03, 2026

Rival Earns 2 Honours Recognising Fastest-Growing Companies

Back-to-back awards from Inc. Magazine and Adweek cap three years of remarkable growth

Sep. 03, 2026

Thomas' and Cecily Strong Challenge America to Savor Breakfast and "Join the Morning People"

The iconic breakfast brand teams up with Cecily Strong to help busy parents conquer early mornings with a 21-day challenge