CLIF Bar

Clif Bar & Company is an American company that produces energy foods and drinks.

Clif Bar & Company is an American company that produces energy foods and drinks. The company's flagship product, CLIF Bar, was created by Gary Erickson and Lisa Thomas. 

Latest News

Aug. 10, 2026

Skip the Chores, Not the Summer Memories; Welch's Fruit Snacks Gives Families a "Homework Pass" this Back-to-School Season

America's #1 fruit snacks brand helps 1,000 families reclaim the last days of summer while taskrabbit tackles back-to-school to-dos

Aug. 07, 2026

Honest Kids Gets Brutally Honest for Back-to-School Campaign

The campaign was created in partnership with the brand’s agency partner, Havas Chicago with Annex Chicago handling all content creation and production