Erste Group

Our country needs people who believe in themselves. And a bank that believes in them. #believeinyourself

Nov. 25, 2025

"Carry the Light": Erste's Newest #believeinyourself Christmas Advert

Offering a prequel to the traditional Christmas story, advert highlights the decisive role often played by the smallest among us

Nov. 20, 2024

Ad of the Day | Erste's Christmas ad: How "Silent Night" Lit a Spark that has Brightened the Whole World

More than 300 million views and 28 awards for the six previous Christmas spots by Erste Group

Nov. 28, 2022

Ad of the Day | Erste Group's new Advert Captures the Spirit of this Year's Holidays

The spot #believeinchristmas stresses togetherness as the best response to those who would steal Christmas joy

Nov. 21, 2021

Giving The Next Generation A Reason To Hope

Erste Group launches new Christmas advert focused on a sustainable future

Latest News

Sep. 11, 2026

First Work Following Pitch Win: Saint Elmo's and BVB Present Mockumentary "Buying Borussia"

Saint Elmo's and Borussia Dortmund have already worked together on the multi-award-winning campaign "Balls for Balls"

Sep. 11, 2026

Ad of the Day | Club Med and BETC Paris Redefine Free Time With "The Art of Free Time" Campaign

When Was The Last Time Your Free Time Was Truly Free?