General Traffic Office
The Directorate-General for Traffic is a component of the Spanish Department of the Interior responsible for the execution of the government's road policy in the Spanish road transport network.
Mar. 26, 2026
Looking at your Phone While Crossing the Street Could Cost Your Life: The DGT Launches "Pedestrians," its new Campaign
In Spain, using a mobile phone while walking has become normalized to the point of becoming a widespread habit
Apr. 03, 2023
Accenture Song Creates its First Campaign for the General Traffic Office (DGT)
The agency was the winner of the creativity contest organized by the agency this year
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness