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HELLMANN'S

Mar. 13, 2026

Hellmann's Easter Egg Hunt with Mr. Doodle

The creative commerce campaign, created by VML & WPP Unite, will include behind the scenes looks at Mr. Doodle in action, through a social film

Jun. 13, 2025

Hellmann's Mayonnaise Relaunches "Bring Out the Best" with A New Comedic Twist

The re-energized "Bring Out the Best" campaign was created by Ogilvy UK in collaboration with DAVID Madrid

Apr. 24, 2025

Hellmann's Launches AI-Powered Platform that Detects Hunger to Boost Gamers' Performance

Hungry Games, created with FURIA, tracks facial cues to alert players when they need a break

Apr. 11, 2025

Mayonnaisism: Hellmann's Creates New Artistic Movement in Brazil

Hellmann's turned Brazil’s beloved homemade potato salad into art for a first-of-its-kind gallery exhibit in Sao Paulo

Feb. 12, 2024

Hellmann's Big Game Commercial Puts a "Paws" on Food Waste Starring Mayo Cat and Kate McKinnon

Mayo Cat inspires viewers to make delicious meals out of leftovers with one simple ingredient: Hellmann's "may-ow"

Dec. 12, 2023

Don't See Anything in your Fridge? Hellmann's Prompts People to Look Again at their Leftovers

A new global campaign by Ogilvy UK and Hellmann’s encourages people to use up their food in the fridge

Latest News

Aug. 04, 2026

Next Unveils its Largest UK Store with Landmark Bluewater Opening, Designed by Dalziel & Pow

The Bluewater relaunch marks the latest milestone in the rollout of Dalziel & Pow's reimagined retail concept for Next

Aug. 04, 2026

System1 Appoints Kimberly Bastoni as Global Chief Commercial Officer

Research technology veteran to lead System1's global commercial organization from New York, uniting sales and marketing worldwide