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HELLMANN'S

Sep. 02, 2026

Hellmann's "America's Sandwich" Appears at the Smithsonian Cafe with VML

After weeks of voting and rivalries across the US, Hellmann’s officially crowned Pennsylvania’s Philly Cheesesteak as "America’s Sandwich"

Mar. 13, 2026

Hellmann's Easter Egg Hunt with Mr. Doodle

The creative commerce campaign, created by VML & WPP Unite, will include behind the scenes looks at Mr. Doodle in action, through a social film

Jun. 13, 2025

Hellmann's Mayonnaise Relaunches "Bring Out the Best" with A New Comedic Twist

The re-energized "Bring Out the Best" campaign was created by Ogilvy UK in collaboration with DAVID Madrid

Apr. 24, 2025

Hellmann's Launches AI-Powered Platform that Detects Hunger to Boost Gamers' Performance

Hungry Games, created with FURIA, tracks facial cues to alert players when they need a break

Apr. 11, 2025

Mayonnaisism: Hellmann's Creates New Artistic Movement in Brazil

Hellmann's turned Brazil’s beloved homemade potato salad into art for a first-of-its-kind gallery exhibit in Sao Paulo

Feb. 12, 2024

Hellmann's Big Game Commercial Puts a "Paws" on Food Waste Starring Mayo Cat and Kate McKinnon

Mayo Cat inspires viewers to make delicious meals out of leftovers with one simple ingredient: Hellmann's "may-ow"

Dec. 12, 2023

Don't See Anything in your Fridge? Hellmann's Prompts People to Look Again at their Leftovers

A new global campaign by Ogilvy UK and Hellmann’s encourages people to use up their food in the fridge

Latest News

Sep. 14, 2026

Arts & Sciences Signs Speck & Gordon for UK Representation

The Oscar-nominated, Cannes-winning directors behind Blades of Glory, GEICO's Cavemen and World's Biggest Asshole join Arts & Sciences London

Sep. 14, 2026

Unilever's Rexona Launches First Southeast Asia Campaign with frank. Singapore

The global platform, developed by LOLA MullenLowe and launched in late 2025, repositioned Rexona around the broader truth that life gives women many reasons to sweat