Herconomy

Herconomy is a Female-focused fintech startup dedicated to creating financial resources for women.

May. 01, 2025

The First Bank Account that Provides Interest on Breastfeeding

Launched for Mother's Day, the Serviceplan campaign fights stigma and rewards breastfeeding with real financial benefits

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Oct. 02, 2026

We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches

New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies

Oct. 02, 2026

People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign

Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy