Instead

A new way to lawn for a new way to live. All natural lawn care that works, instead.

Mar. 18, 2021

Instead Debuts New Natural Way to Lawn, in Partnership With Drew Barrymore

New DTC Product Family Is Natural, with No Complexity and No Inconvenience

Latest News

Oct. 16, 2026

Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend

Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

Oct. 16, 2026

Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action

Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration