JDE Peet's

JDE Peet’s – now part of Keurig Dr Pepper – is the world’s leading pure-play coffee company, with a presence in more than 100 markets

JDE Peet’s – now part of Keurig Dr Pepper – is the world’s leading pure-play coffee company, with a presence in more than 100 markets. Guided by our ‘Reignite the Amazing’ strategy, we are focused on brand-led growth across three big bets: Peet’s, L’OR, and our 10 strategically selected local icons led by Jacobs. In 2025, JDE Peet’s generated total sales of EUR 9.9 billion and employed a global workforce of more than 21,000 employees. 

Latest News

Sep. 07, 2026

Comic Relief Fights Childhood Poverty with a Campaign on Behalf of those who Refuse to

New PSA from Quality Meats satirically raises awareness of childhood poverty from the absurd POV of those proudly claiming it’s "Not Our Problem"

Sep. 07, 2026

CELSIUS Named Official Energy Drink Sponsor of ESPN's College GameDay in New Multi-Year Agreement

CELSIUS signs on as ESPN College GameDay's first-ever energy drink sponsor, bringing CELSIUS into the heart of college football Saturdays