KitKat

Have a break, have a KitKat

Apr. 10, 2025

KitKat & VML Call for a Collective Phone Break

In a world glued to smartphones, KitKat's iconic "Have a Break" message has never been more relevant

May. 05, 2023

KitKat Thanks King Charles III for the Extra Break with new ad Created by Wunderman Thompson UK

KitKat is taking its iconic "Have a break" tagline to the nation this weekend

May. 03, 2023

Wunderman Thompson UK and KitKat Invite People to "Have a Break", Without Even Saying it

KitKat introduced their ‘Have a Break, Have a KitKat’ tagline in 1957, and to this day it’s widely recognised all around the world

Jun. 01, 2022

Wunderman Thompson And KitKat Launch The World's First AI-Powered Staring Contest

Blink Break, a fun distraction from the mundane everyday

Latest News

Oct. 02, 2026

We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches

New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies

Oct. 02, 2026

People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign

Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy