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The Burger Experiment: Changing Swedish Perspectives on Greener Foods and Lower Climate Footprints
The campaign addresses Swedes' high meat consumption and the belief that lower climate footprint foods aren't tasty or filling
Swedish burger chain takes on McDonald’s with data.
In ACNE’s latest work, the Swedish Burger chain MAX uses data visualisation to explain how they now are Climate Positive, and compare themselves to McDonald’s.
Latest News
Jun. 19, 2026
Stink Studios and Airalo Collaborate with Artists all Over the World in the Latest "Connection Means the World" Campaign
The out-of-home campaign forms part of the global campaign "Connection Means The World", and features 9 local artists' representations of their home cities
Jun. 19, 2026
OLIVER Appoints TikTok’s Tom Skinner as Group Executive Creative Director
Appointment strengthens global creative leadership as OLIVER and The Brandtech Group continue to evolve their AI Inside proposition


