Oklahoma's Mental Health Lifeline

988 was established to improve access to crisis services in a way that meets our country’s growing suicide and mental health-related crisis care needs.

Feb. 13, 2024

Ad of the Day | RYB's Paul Scheer Tackles Super Bowl LVIII With Impactful 988 Mental Health Lifeline PSA

The 988 Lifeline provides 24/7, free and confidential support for people in distress

Latest News

Aug. 07, 2026

Honest Kids Gets Brutally Honest for Back-to-School Campaign

The campaign was created in partnership with the brand’s agency partner, Havas Chicago with Annex Chicago handling all content creation and production

Aug. 07, 2026

Target Darts Appoints 50 Sport as Agency of Record to Lead on Strategic and Creative Transformation

As darts continues to attract record audiences and growing participation worldwide, Target is investing in a more connected approach to engaging players