Ruavieja

Founded in 1889 by the Rodríguez Ovalle family, the brand has become renowned for its traditional herbal liqueurs, such as the Licor de Hierbas and Crema de Orujo.

Latest News

Aug. 18, 2026

MKG Promotes Mili Marcetic to VP, Production & Partnerships

Long-serving MKG executive becomes the third senior promotion in a month as the agency bolsters its leadership team to support increasingly ambitious

Aug. 14, 2026

Publicis Spain and Vagisil present "WHAT'S IN MY VAG", the Summer Essentials Almost no one Talks About

Inspired by the viral trend “What’s in my bag?”, the campaign twists the concept into “What’s in my vag"