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Samsonite

Established in 1910, Samsonite is the world’s leading luggage brand with a rich heritage of creating trendsetting travel solutions.

Jun. 04, 2025

Samsonite Taps Boston's Payton Pritchard for new Campaign: "It's not Just a Bag, it's a Samsonite"

The basketball standout brings his grit and on-the-go lifestyle to Samsonite's latest movement-focused campaign

Latest News

Oct. 02, 2026

We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches

New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies

Oct. 02, 2026

People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign

Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy