Sandy Hook Promise

Make the Promise to protect every child from gun violence

Sandy Hook Promise (SHP) is a national, nonprofit organization based in Newtown, Connecticut. We are led by several family members whose loved ones were killed in the tragic mass shooting at Sandy Hook Elementary School on December 14, 2012 that claimed the lives of 20 first-graders and 6 educators. Sandy Hook Promise is focused on preventing gun violence (and all violence) BEFORE it happens by educating and mobilizing parents, schools and communities on mental health and wellness programs that identify, intervene and help at-risk individuals. SHP is a moderate, above-the-politics organization that supports sensible non-policy and policy solutions that protect children and prevent gun violence. Our intent is to honor all victims of gun violence by turning our tragedy into a moment of transformation.

Latest News

Jul. 31, 2026

VML UK Appoints Cat Davis as Chief Marketing Officer

Most recently serving as Atomic London’s first chief marketing officer, Cat will be charged with building on VML’s recent account wins for Heineken and Allen & Overy

Jul. 31, 2026

Stanley 1913 Appoints Born Social to Lead Global Social and Social Production

Appointment will support Stanley 1913's ambition to broaden its appeal across new audiences