Saudi Tourism Authority

STA was established to support the growth of the travel and tourism sector by serving the needs of tourism companies and other commercial partners.

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The activities of the Saudi Tourism Authority are guided by a Board of Directors who have substantial relevant expeience, both in Saudi Arabia and internationally. Together, our Board members bring a diverse range of skills and knowledge to inform the direction of the Authority.

Latest News

Nov. 02, 2026

Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series

Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point

Oct. 30, 2026

Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign

Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door