Sidaction
The renowned French charity fighting against AIDS
+33 1 53 26 45 55
Latest News
Jun. 23, 2026
Yes& Acquires Modo Modo, Expanding B2B Marketing and Atlanta Presence
This latest move by Yes& marks the agency’s third strategic acquisition in the B2B space over the last 18 months
Jun. 23, 2026
System1, WPP Media and TikTok Launch new Playbook Showing How Creator Ads Build Brands
New research to be unveiled at Cannes Lions finds creator ads can build more brand memory - but warns marketers are still judging creators by the wrong metrics