Sports Illustrated

Sports Illustrated provides current sports news, background stories, and interviews from the NBA, NFL, Bundesliga, and Formula 1.

Mar. 18, 2025

How Sports Illustrated and Saint Elmo's are Encouraging Young Girls to Stay in Sports

According to the Women’s Sports Foundation, girls are twice as likely to quit sports by the age of 14 compared to boys

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Oct. 14, 2026

Qualia Taps Open Swim for New Campaign Starring Troy Aikman

Directed by Bradley J. Ross of Open Swim, the three-spot campaign pulls from Aikman’s personal experience with performance

Oct. 14, 2026

No Sushi Signs Atlanta and Widow's Bay Editor Isaac Hagy for Commercial Representation

The longtime Hiro Murai collaborator brings an instinct-led approach to story, tone and world-building, with credits including Atlanta