Sulwhasoo

Building a world of beauty powered by art and heritage.

Rooted in Korean heritage, Sulwhasoo was born in 1932. With a pioneer spirit that still inspires us today, we explored the unknown and were the first to infuse ginseng with skincare. We create products as works of art, powered by heritage and unique skin science to transcend time and generations. With artistry and creativity as our vehicle, Sulwhasoo aims to bring new experiences globally, inspiring people to explore their heritage and create their own version of beauty.

Latest News

Apr. 26, 2024

The Amazon Rainforest "Tops" Forbes' Billionaires

Move over Elon Musk, The Amazon Rainforest has made the top ranking of Forbes’ ranking of the world’s richest billionaires in a special advertising campaign

Apr. 26, 2024

Prezzo Appoint Isobel as Brand Partner

Prezzo has also appointed isobel as a lead social agency, across the brand’s social strategy and content