The Hygiene Bank
Hygiene Poverty is a lot closer than you think. 14 million people in the UK live in poverty and 4.5 million of those are children.
Mar. 31, 2025
Saatchi & Saatchi and The Hygiene Bank Create "The Edible Soap" as a Powerful Symbol of Hygiene Poverty in the UK
Research from the Hygiene Bank shows nearly 8% of the UK faces hygiene poverty
Latest News
Aug. 14, 2026
Serviceplan's First Campaign for Uber Plays with Words, Wit and Well-Worn Habits
Uses documentary-style storytelling, cinematic observation, and everyday moments to position Uber as a relevant choice for daily life
Aug. 13, 2026
Disneyland Paris Stages a Total Eclipse of the Mouse
As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own